Your rate confirmation says one company. The tracking update comes from another. The driver shows up wearing a hat from a third outfit you’ve never heard of.
At this point, you’re not shipping freight. You’re playing logistics Clue. Professor Plum moved your container with the chassis in the depot. Maybe.
The Shell Game
Here’s what’s actually happening: The company you paid doesn’t own the truck. They don’t own the yard. They don’t employ the driver. They’re basically the Tinder of freight—swiping through owner-operators until someone says yes.
When things go wrong, the dispatcher you’re calling is having the exact same panic attack you are. They’re scrolling through their contacts like it’s 2 a.m. and they need a ride from the airport. Except instead of getting home, you need 50,000 pounds of widgets to not sit in Gary, Indiana for another week.
“I Know a Guy” Is Not a Business Model
Look, coordination works great until it doesn’t. And in drayage, “until it doesn’t” happens approximately every 72 hours.
Rail embargoes. Chassis shortages. Your vessel showing up early like that friend who arrives before you’ve even showered.
The coordinator starts working their contact list. The asset-based carrier is already moving trucks because—plot twist—they actually own trucks.
At Mark-it, we own our infrastructure in Chicago, Kansas City, and Detroit. Our trucks. Our yards. Our drivers. When disruptions hit, we’re prepared.
How to Spot the Difference
Ask to see their facility.
If they say anything other than an address and a time, you’re working with a coordinator, not a partner.
Why This Actually Matters
When your container is stuck and your customer is calling, you need someone who can actually do something. Not someone who’s three Hail Marys deep into their contact list hoping Bobby from that thing in 2019 still has a truck.
You need people who answer their phones. At Mark-it, that’s Matt, Kelsey, Scott, Mark, and Tony. Real people. With real trucks. In real yards.
Drayage is chaos with paperwork. The question is whether your carrier owns enough infrastructure to navigate the chaos.
Next week: Why “I’ll call dispatch” is the drayage equivalent of “your call is important to us.”
